While Persian carpets have been receiving rather positive reviews going as far back as the thirteenth century when notable Venetian merchant Marco Polo was journaling about their particular striking quality, persialoom.com makes no particular claim to the aesthetic dominance of our carpets — emerging from Iran’s agricultural, pastoral, and business districts — over carpets sourced from other global regions, namely Anatolia, Bursa, Kashmir, China, Egypt, France, Italy, Afghanistan or the vast Eurasian Steppes. What we offer is simply what we have the privilege and convenience of having close access to and to what our aesthetic sensibilities maintain a rather kindred spirit of artifice.

Based in Iran with expert reps locally and abroad we source only the best hand-knotted carpets by expert weavers, and guarantee that each of our carpets will go far above and beyond the base quality standards sought by our customers. Through your valued business we seek to keep that taste for the mysterious and even mythic Persian style alive which was so demanded during the fourteenth and fifteenth centuries, well on through the Italian Renaissance, the Enlightenment Period, the Victorian era, the industrial revolution, and presently in the early stages of the twenty first century. Even for us, Iranians, the magic of these carpets remains rather mysterious and curious, always likened to a unique discovery of something rather unexplainable, miraculous, and majestic.

Vintage, thrift, secondhand, handmade, homemade, recycled, do-it-yourself; whatever the most sustainable flavor of the day, it is without question that atop wood or stone floors or even industrial carpeting, the final piece to the home-décor puzzle will always be a handmade Persian carpet; a paradoxically free-flowing and gloriously ethereal center of gravity that activates the feeling of interconnectedness between a chair and a painting, a table and a sculpture, or a bookshelf and a guitar.

At persialoom.com we seek to reintroduce that quaint often unnoticed provincial craft to the new global village whose international centrifuge metropolises - now re-emerging as dwarfed doppelgangers to the village collective as a whole, will without question revalue that craft of master hand-weaving, so commodified–yet, virtually sustainable, and what we seek most to nurture as the ultimate light source behind our collective endeavor.